Letter to the Editor: A smarter import levy for Australian racing

6 min read
Delving into the impact that European imports have had on the Australian racing industry has revealed a number of interesting discoveries. Bloodstock consultant Will Johnson outlines his proposal for a levy on imported gallopers that could be utilised to improve systems industry-wide.

Cover image courtesy of Sportpix

As an independent bloodstock consultant (sounds better than agent), my work spans both sides of the market. I actively target European horses capable of winning prizemoney in Australia, while also representing breeders – including myself – who are invested in producing thoroughbreds for returns in both the sales ring and on the racetrack.

But beyond transactional interests, I recognise the broader challenge: Australian racing, like much of the global industry, faces structural headwinds. With a relatively small population and increasing competition for attention and investment, the industry must find smarter, more sustainable ways to future-proof itself.

This proposal isn’t about penalising imports for the sake of protectionism. It’s about monetising their participation in a way that strengthens the foundation for everyone. There’s no such thing as a free meal and if imports are to benefit from the generous prizemoney and black type on offer, then a fair and strategic contribution to the long-term health of the industry is not just reasonable, it’s essential.

William Johnson | Image courtesy of William Johnson Bloodstock

In an era where industries are increasingly expected to stand on their own two feet, this proposal offers a practical, self-funded solution one that could deliver $200 million to Racing Australia over the next decade without a single call to Canberra. It’s not about taxing success, but about ensuring those who benefit from the system also help sustain it.

At the heart of this is a clear step toward The Great Reset – the long-overdue process of re-establishing Racing Australia as a central governing body with the power to lead, invest, and implement real change. If we want national cohesion, integrity, and future planning, we need more than words – we need capital and commitment.

This is not an argument against imports. Horses like Via Sistina (Ire) (Fastnet Rock) – the fastest ever G1 Cox Plate winner – show just how valuable they can be. But this is an economic lever to discourage mediocrity and ensure imported horses entering our system contribute to a natural equilibrium – one that maintains quality and supports sustainability.

Via Sistina (Ire) | Image courtesy of The Image Is Everything

Whether or not you agree with every element, I hope this proposal sparks serious discussion about what a simple Stud Book registration fee could become – and how a straightforward policy could lay the foundation for the financial future of an industry we all care deeply about.

Background: A broken model

Imported racehorses currently pay a $550 registration fee to the Australian Stud Book regardless of value. Currently the fee is only netting $104,500 per annum for Racing Australia / Stud Book.

Separately, they pay GST at 10 per cent on the (purchase price + insurance costs + transport costs) when entering the country. However, many importing entities are GST-registered, meaning the GST is claimable – and thus not a real cost to them.

Despite this, these horses are immediately eligible to compete for Australia's top-tier prizemoney and black-type.

Why not a government levy?

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Requires federal legislation – slow, expensive, politically difficult.

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Revenue goes to Treasury – not into racing.

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Not feasible amid cost-of-living pressures.

The industry-led alternative

Racing Australia – through the Australian Stud Book – controls import registration. It can introduce an import levy as an industry policy decision.

No new law. No political wrangling. Immediate implementation.

Scope of levy: Racing, not breeding

This is not a blanket tax on imported horses – it is specifically targeted at:

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Horses imported to race in Australia and stay longer than 90 days.

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Those deemed racing prospects at the point of registration.

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This would not be imposed on shuttle stallions that are imported for breeding purposes annually.

Considerations:

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Fillies and mares used for breeding may be exempt or charged a reduced fee, acknowledging their long-term value to developing new Australian bloodlines.

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A clear definition of “racing prospect” can be tied to Stud Book registration type, age, and intended use declarations.

This ensures the levy targets short-term, commercial imports – not long-term contributors to the Australian breeding pool.

Proposed levy options

These figures & percentages are for demonstrative purposes.

1. Flat Fee Model

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$10,000 per imported racing prospect (1.6 per cent of average landed value: $600,000).

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Collected on Stud Book registration (currently $550).

2. Value-Based Model

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10 per cent of declared import value.

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Based on purchase price + insurance costs + transport costs.

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Tied to GST import declaration given to the ATO (but non-claimable).

Note: GST will be duplicated across the import and levy. GST will be claimable on the levy.

Revenue potential

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Approximately 190 imported racing prospects per year.

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Average landed value: $600,000

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Flat Fee: 190 × $10,000 = $1.9 million

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10% per cent Value-Based Levy: 190 × $600,000 × 10 per cent = $11.4 million

Note: As GST is claimable for many, this levy may be the only direct, non-recoverable financial contribution made by importers. Noting again, it is only netting $104,500 per annum for Racing Australia / Stud Book at present.

Gradual introduction

This style of levy could also be gradually increased whereby it was initially 5 per cent and was increased to 10 per cent over a number of years. The number of imported horses is quantifiable and the impact the levy has can be tracked.

Welfare and rehoming pressures

Imported racehorses often remain in Australia post-career, adding pressure to welfare and rehoming systems. A portion of levy proceeds could be directed toward developing nationally supported aftercare pathways.

Jurisdictional Fairness

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New Zealand horses exempt, preserving longstanding reciprocal arrangements.

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South African imports and Hong Kong returnees assessed case-by-case.

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Breeding-only imports, especially fillies and broodmares, may be exempt or offered tiered fees to support long-term bloodline development.

The long-term vision: Racing Australia Future Fund

The import levy is not just about revenue – it's about reform. All proceeds can seed a Racing Australia Future Fund:

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Conservatively invested to return 10–12 per cent annually.

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If $11.4 million is contributed annually into a fund for 10 years and earns 10 per cent per annum compounded, the fund would grow to approximately $199.86 million after 10 years.

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Long term would help fund infrastructure, biosecurity, equine welfare, national coordination.

Strategic use:

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Modernise Racing Australia as a national governing body.

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Digitise ownership and breeding administration.

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Vertically integrate the payment system – with Racing Australia overseeing.

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Syndicate structures.

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Ownership onboarding and verification.

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Centralised trainer, vet, and syndicate payments.

This creates trust, transparency, and operational efficiency – and brings racing into the 21st century.

Key benefits

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Fair and targeted – focuses only on racing prospects into Australia and does not include New Zealand.

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Requires no taxpayer funding or legislation, with full control retained by the industry.

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Ensures those who benefit from Australia's racing system contribute proportionally to its upkeep.

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Modernises Racing Australia’s national role

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Builds a capital base for industry sustainability

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No government interference needed

Key risks and potential criticisms

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The levy could be viewed as a barrier to international participation, favouring domestic interest over open competition.

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The added cost may deter some buyers from importing horses, potentially affecting race field sixes, trainer income, and auction turnover.

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Trainers, agents, and syndicators who rely on imported horses may oppose the levy, arguing it adds pressure to already tight margins.

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Some may argue that money should be spent immediately on prizemoney or infrastructure rather than locked into a long-term fund.

Conclusion: Build the future – don’t tax the past

This is not about taxing participation – it’s about rebalancing responsibility and building a better future.

No lobbying. No legislation. No delay.

The solution is already within reach.

Letter To the Editor
Imports
Will Johnson